The Butte County Department of Behavioral Health Friday Night Live and Club Live Programs have partnered with Butte Youth Now Coalition (BYNC) to develop and Implement MERCHANT COMMITTED Education Program for off-sale and on-sale alcoholic beverage retailers (markets, stores, gas stations, bars, restaurants, especial event venues). The goal of this program is to reduce underage drinking and youth access to alcohol by increasing alcoholic beverage establishment compliance.

The Responsible Beverage Service aims to reduce alcohol-related problems by providing merchant education and then holding merchants accountable if they violate state and local laws, such as sales to minors and intoxicated patrons.Merchants are educated to Notice, Choose, and Act during the merchant committed programs.

Notice: Be aware of the laws that relate to alcohol sale and consumption

Choose: Get educated and make a choice to run a safe alcholol establishment.

Act: Do your part to create safe in-house policies regarding safe and responsible business practices.The Merchant Code of Conduct is a series of laws that merchants must follow to ensure that their business is being safe and responsponsible.

The goal of Merchant Committed is to reduce underage drinking and youth access to alcohol by increasing alcoholic beverage establishment compliance.
For additional Merchant Committed resources, click here: Merchant Committed

For more information about Merchant Committed, please email Amber Lopez AMLopez@buttecounty.net